We combined VR and AR to create the world’s first mixed reality sporting experience inside the famous Dallas Cowboys, AT&T stadium. This activation proved to enhance the fan experience across mobile and web in addition to inside the stadium. This experience became the catalyst to what is now known as NFL in VR, a collaboration with 361 films.
WORLD’S FIRST MIXED REALITY SPORTING EXPERIENCE
We convinced the FAA to allow us to fly our VR cameras in a NO FLY ZONE for the unveiling of TopGolf’s flagship location at the MGM, Las Vegas. The experience remains one of the most watched sporting experiences inside Samsung’s Gear VR store, which reaches over 1 Million users per month.
We occupied Venice beach, commissioned by advertising agency DDB, to create an immersive experience for their client, Expedia, to encourage travel to California as part of the new Expedia Plus platform.
Way to book
NATURAL HISTORY MUSEUM
The Natural History Museum (NHM) only has space to present around 25,000 of its 80 Million specimens at any given time. We created a Virtual Reality experience to expand the visitor experience from inside the museum to NHM online, mobile 360 and Google VR. We used stereoscopic 3D technology to create a fully immersive experience which teleports viewers back in time for a realistic encounter with a prehistoric Sea Monster, a ferocious Tyrannosaurus Rex and more.